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About Us

Our story starts with a dress. A dress that stayed on display in a well known charity shop for over four weeks before being bought.

After seeing this, we thought there most be a better way to sell and buy goods and raise money for a charitable purpose.
So we decided to set up Nucha as the central market for charity shops, donations and campaigns.

Nucha is the first platform where the main goal of users will be to :

  • Reduce the clothing industry impact by buying and selling used items.
  • Increase the percentage of donated clothes that actually ends up being sold in the UK.
  • Make sure each action leads to a positive externality with the 2% rule.

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